ILLUSTRATED POSTCARDS
BRAND CAMPAIGN
A series of illustrations created for BZAR Hotels, celebrating the distinctive character of Italy’s most iconic destinations.
From the landscapes of Sicily and Puglia to the streets of Rome, Florence, Venice and Milan, each illustration combines recognisable landmarks with details of local culture, architecture and everyday life. The aim was to evoke the atmosphere and identity of each place without simply depicting its most famous monuments, creating a visual journey that feels both familiar and unexpected.
The series has been developed as a cohesive collection, with a shared colour palette, graphic style and playful approach to composition, while allowing each destination to retain its own distinctive personality.
A visual journey through Italy, blending landmarks, landscapes and local details into a playful and contemporary illustration series.
Each image captures the atmosphere of a place while contributing to a cohesive visual language across the collection.
